 |
 |
PR Contact |
 |
 |
|
 |
For public relations
inquiries, please contact:
Melissa Stahley
Consona Corporation
317.249.1270
|
|
 |
 |
 |
|
|
|
|
|
|
Press Release
|
New and Existing Consona CRM Customers Gain Operational and
Collaborative CRM Suite; Holistic Approach to Total Customer Management
INDIANAPOLIS and SEATTLE, May 21, 2007 - Consona CRM, a worldwide
leader in total customer management for the enterprise, today announced the release
of Onyx Adaptive CRM Version 6.0 (v6.0), KNOVA v7.1, and Million Handshakes v4.5-just
10 months after the company's entry into the customer relationship management (CRM)
market with the acquisition of Onyx Software Corporation.
"Consona CRM has achieved several product milestones in a very short period of time
through the combination of M&A, in-house product development, and partnerships,"
said Jeff Tognoni, CEO of Consona Corporation. "The result is perhaps the most competitively
priced, well architected, functionally rich CRM solution available to medium- and
large-sized businesses."
The Consona CRM release presents a full suite of functionality, including sales,
service, support, and marketing automation; service resolution and knowledge management;
business process management; and business intelligence. Specifically, the release
includes the general availability of Onyx v6.0 and the release of both KNOVA v7.1
and Million Handshakes v4.5 to the division's growing customer base.
"The strengthened Consona CRM product portfolio enhances our ability to help our
customers achieve 'total customer management' (TCM)," said Pete Strom, general manager
of Consona CRM. "To us, TCM is the implementation and ongoing management of the
people, processes, and technology associated with achieving a differentiated and
cohesive customer experience. The key to TCM is partnering with a vendor that has
the functionality breadth, architecture and professional services to support this
objective, and this release solidifies Consona as that vendor."
Onyx v6.0 includes several significant enhancements, including a SQL generation
framework, new calendaring functionality, a robust user interface configuration
framework, and a comprehensive group collaboration tool named Assignment Studio.
The release also offers improved upgradeability and referential integrity.
The UK arm of the Butterfield Group, Butterfield Private Bank, is one of many Onyx
customers either live with or implementing v6.0. Managing Director George Bogucki
said, "During the evaluation process, we noted v6.0's leading architecture and extensive
functionality, as well as the Consona team's holistic approach to CRM, which they
refer to as total customer management. These, together with the new features in
v6.0-in particular the new collaboration and configuration tools-were deciding factors
when selecting Onyx. We look forward to leveraging the full functionality of the
system in the future and expect strong returns going forward."
As part of the general availability of Onyx v6.0, Consona CRM is now offering KNOVA
v7.1, a service resolution and knowledge management solution (acquired in March),
and Million Handshakes v4.5, a marketing automation and customer dialog solution
from new technology partner Million Handshakes, atop the core Onyx CRM solution
to both new and existing customers.
"Because it is built on a leading technology architecture, Onyx v6.0 offers maximum
extensibility and reliability, and easily integrates with other applications without
the need for pre-built connectors," said Tim Hines, vice president of product management
for Consona CRM. "With such actionable technology, we're able to quickly go to market
with our acquired products and create new value for our existing customers."
From the contact center to field service personnel, KNOVA v7.1 uses patented knowledge
management and search functionality to allow for an intelligent and personalized
customer experience. Solution highlights include contact center, forums, self-service,
field service, knowledge desk, and guided selling enhancements.
Million Handshakes v4.5 is a product suite used for dialog marketing activities
(including e-mail, direct mail, and telemarketing). Solution highlights include
a dialog designer, message designer, questionnaire designer, customer Web profile,
an internal customer data portal, and report designer.
"We're absolutely thrilled with our acquisition of KNOVA and partnership with Million
Handshakes," said Strom, "and even more thrilled with how quickly we have been able
to deliver the market's first operational and collaborative CRM offering to our
customers. Our goal is to allow companies to define their unique business processes,
align data and actions to those processes and, in general, facilitate improved teamwork
across complex sales and customer service scenarios."
About Consona Corporation
Consona Corporation (Consona, formerly known as M2M Holdings Inc.) is a worldwide
leader in providing customer relationship management (CRM) and enterprise resource planning (ERP) software and services
for the enterprise. Consona is dedicated to becoming a valued business partner by
helping each and every customer continuously improve business processes over time.
Toward this mission, Consona invests in the people, processes, technology
and tools needed to provide its customers with a unique combination of customer
care; product fit; a broad range of consulting, IT and business services; and industry
expertise. Consona serves more than 4,500 customers worldwide and across a variety
of industries, including manufacturing, distribution, financial services, health
care, high tech, and local government. Battery Ventures and Thoma Cressey Bravo
jointly own Consona. For further information, visit www.consona.com, e-mail
info@consona.com, or call (888) 8 CONSONA.
|
|