Software and Services Company Announces Record
Revenue and Customer Satisfaction Levels; Implements Organizational Changes to
Prep for Continues Growth in 2008
INDIANAPOLIS, February 19, 2008 — Consona Corporation (Consona), a
leading provider of enterprise resource planning (ERP) and customer
relationship management (CRM) software and services for the enterprise, today
reported record revenue and customer satisfaction levels for the year ended
December 31, 2007.
In 2007, Consona delivered a 64 percent increase in total revenue over the
previous year. Following a 129 percent increase in revenue between 2005 and
2006 and being named one of the top ten fastest growing software companies by
Software Magazine, Consona CEO Jeff Tognoni summed up the company’s financial
performance as “industry-leading.”
“We’ve grown our revenues by more than 400 percent since our first acquisition
(Made2Manage Systems Inc.) in 2003,” he said. “The double- and triple-digit
growth we’re achieving year after year is well beyond the overall industry's
predicted growth rates—and proof that our approach to the industry is working.”
Tognoni emphasized that Consona is achieving organic growth as a result of
implementing simple, customer-centric initiatives, ranging from 100 percent
customer-driven product development to a world-class support and account
management infrastructure. “These initiatives have led to unprecedented
customer satisfaction levels across the entire Consona family of ERP and CRM
products, with 2007 increases ranging from two to nearly 40 percent,” he said.
Consona’s industry-leading growth also may be attributed to an active
acquisition and market consolidation strategy. In 2006, the company acquired
six product lines, followed by the acquisition of KNOVA Software Inc. in March
2007. In the latter half of 2007, the Consona management ceased M&A
activity and assessed the business. “After such rapid growth, there was a rich
set of lessons to be learned on the strengths and weaknesses of our current
organizational structure,” said Tognoni. As a result, the company implemented
several organizational changes that will be rolled out in early 2008 as part of
the company’s annual operating plan process.
The most significant change includes managing the company’s industry-specific
and cross-industry ERP product lines within a single division to create a
stronger focus on the SME manufacturing market. Scott Malia has been named the
general manager of the now-larger Consona ERP division of Consona Corporation,
which holds the following product lines: Intuitive, Made2Manage, Encompix,
AXIS, Cimnet Systems, DTR, Relevant, and SupplyWorks.
Another significant move included shifting increased control of certain
corporate resources and shared services into the company’s divisions, including
certain support, services, and marketing functions. To further implement the
Consona business model within the company’s recently-formed Consona CRM
division, Tom Millay was named general manager of Consona CRM, which currently
holds the KNOVA and Onyx product lines. Millay has more than 25 years of
experience in the software industry and has been with Consona Corporation since
its inception in 2003, most recently serving as vice president of sales and
marketing.
According to Tognoni, as part of a proven operating model, each Consona product
line is sold, enhanced, maintained and supported by dedicated account
management, product management, development, customer support, and professional
services teams. These teams focus on providing unsurpassed customer care and
solution fit while maintaining excellent financial performance, including
consistent revenue growth and profitability.
About Consona Corporation and Consona CRM—Consona Corporation
(Consona, formerly known as M2M Holdings Inc.) is a worldwide leader in
providing
customer relationship management (CRM) and
enterprise resource planning (ERP) software and services for the
enterprise. The Consona CRM business unit, a worldwide leader in total customer
management software and services, helps more than 1,500 companies across a
variety of industries, including professional services, high-tech, healthcare,
financial, government, telecom, retail and manufacturing, manage people,
processes and technology to create a differentiated and cohesive customer
experience. With flagship products Onyx and KNOVA, Consona CRM presents a full
suite of functionality, including sales, service, support, and marketing
automation; service resolution and knowledge management; and business process
management modules. For further information, visit
www.consona.com/crm, www.onyx.com,
or www.knova.com, e-mail info@consona.com,
or call (888) 8 CONSONA.
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